by Liz-Farquhar | Jan 6, 2025 | Branding and Design, Marketing Strategies, Sales and Marketing Alignment, Thought Leadership
As we gear up for 2025, it’s time to take a closer look at marketing and advertising strategies that will accelerate growth for marketing and sales next year. You might be asking yourself, “Why should I pay attention to these trends?” Well, the reality is that the...
by Liz-Farquhar | Jan 6, 2025 | Branding and Design, Marketing Strategies, Sales and Marketing Alignment, Thought Leadership
Did you know that PepsiCo owns Quaker Oats? Maybe, maybe not. Now, did you know that PepsiCo bought Quaker Oats for $13.8 billion largely because they wanted the Gatorade brand? Even less likely…unless you are a close follower of mergers and acquisitions. If you look...
by Liz-Farquhar | Nov 9, 2023 | Marketing Strategies, Thought Leadership
The Hotsauce Conference, hosted by Hotjar, brought together product experts and marketing thought leaders to discuss the latest trends, insights, and strategies in the ever-evolving world of design, marketing, and product development. From the many thought-provoking...
